BBC Four : Commissioned 15 contemporary British artists to create ‘party’ installations for the launch of the new digital culture channel. All artists selected were featured in the first month of broadcast. A key element to the commissioning of work was to raise the profile of the channel by engaging the artistic and cultural community. Two thousand guests included key politicians, media figures, artists, writers and musicians. Vamp worked closely with the BBC to secure the guest list. Many of the works featured were subsequently exhibited in high profile public exhibitions reinforcing the role of the BBC as a commissioner of new work and talent. The most talked about media launch in London.